There is the climate crisis, which turns all the strategies, plans and intentions on the agenda upside down. The next day, we go through a period in which we don’t know how it will affect your job, your vaccine, in short, your life. In such a period, the rules and teachings that were written in the past have no determination. We need to explore the process of producing a “new mind”, not a common mind.
We need to find a compass on which we can rely on “survival” strategies. It is in such a period that “communication” becomes more important than ever. We can’t afford to be misunderstood and correct it. Being “assumed” is our worst enemy. For one thing, accountability, based on what we do, why, and the rationale for the decisions we make, is the only way to survive.
It is inevitable that CEOs will spend much more time with their communication managers. Moreover; It is vital that we follow the course of the emotions of all stakeholders instantly. In particular; our employees, suppliers and dealers.
On the one hand, life must continue, but without losing sight of the possibility that the new life fiction imposed by the coronavirus will continue for many more years.
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